Brand Partnerships
coloured Raine x power
Inspired by the Starz Original Series Power, fans can rest easy knowing the series will live on within their beauty routines. With this first licensing partnership for the franchise, fans received a collection filled with long-lasting liquid lipsticks, highly pigmented eyeshadows in an array of unique hues. Grayscaled Media brokered this deal and managed all marketing communication.
gabby douglas x beauty bakerie
Gabby Douglas can now add "beauty boss" to her flourishing list of credentials. The athlete teamed up with indie cosmetics brand Beauty Bakerie to customize her very own collection of lipsticks that will have you doing backflips. Grayscaled Media brokered this deal and managed all marketing & events communication.
Pretty vee x grind pretty
Grind Pretty curated a luxury beauty box and palette to celebrate the birthday of comedian Pretty Vee! For this celebration, Pretty Vee graced the cover of Grind Pretty magazine, created her own unique palette, promoted the collab on social media, hosted a live unboxing on IG live, and connected with all participating brand founders on IG live. Grayscaled Media brokered this deal and managed all marketing communication.
Queen Naija x beauty bakerie
Songstress Queen Naija celebrated her first product collab with Beauty Bakerie! The Queen Naija Duo Lip Kit comes with both of her shades, 'Queentivities' and 'Royal Status'. You can wear them independently or pair them together to intensify the color. Grayscaled Media brokered this deal and managed all marketing communication.
anthony hamilton x chef’d
For decades, we've known Anthony Hamilton as an award-winning R&B singer- songwriter. He's had a hand in producing some of the most well-known songs. Now fans can also get a taste of the singer's passion on a plate as he is one of the celebrity chefs featured by Chef'd.